West Two
I had the opportunity to lead the complete branding and marketing strategy for my first live client project, West Two Espresso. From concept to execution, I developed a distinctive brand identity that captured the coffee shop’s personality and vision. This included creating cohesive visual branding, marketing assets, and a strategy designed to strengthen its presence within the Wellington café scene. Seeing the brand come to life and contribute to the business’s growth was an incredibly rewarding experience and marked a significant milestone in my creative journey.