After Hours
"After Hours" was an exciting project aimed at organising an event that would re-engage, re-embark, and re-energize university students in Wellington by fostering a strong connection with the library and celebrating local artists. To bring this vision to life, I took charge of creating comprehensive brand guidelines and event materials. Through meticulous planning and design, I sought to ignite excitement among the target audience and encourage their active participation. The brand guidelines ensured a consistent and cohesive visual identity, while the event materials effectively conveyed the unique experience awaiting the attendees. The ultimate goal was to create a vibrant and inclusive atmosphere where students could rediscover the library's value while reveling in the talent of local artists.
